June 2025 Hilton Head Island and Bluffton Real Estate Market Update

From Where we Sit

The summer market is heating up, and Hilton Head Island is seeing strong momentum.
The residential market continues to perform impressively with new listings up 16%, overall inventory up 38%, and year-to-date sales climbing 11% compared to this time last year. The median home price has increased 12%, with properties averaging 60 days on the market. Meanwhile, the villa market is showing signs of softening. Sales are down 19% year-over-year, even as inventory has risen 8.5% — resulting in a doubling of available villas since 2023. The median villa price hovers around $500,000, and the average days on market is approaching 90 days.

In Bluffton, overall sales dipped slightly year-over-year (down 2.7%), the number of new listings rose by 7.5%, resulting in a 20% increase in available inventory — giving buyers more options than we’ve seen in quite some time. In fact, total inventory has more than doubled since 2023. The median home price currently hovers around $545,000, with properties averaging 80 days on the market.

Despite shifts in certain segments, demand remains strong for updated, move-in-ready homes and villas — especially in beachfront or gated communities. Buyers are motivated by lifestyle, limited availability, and long-term value. Today’s buyers are more selective than ever, making accurate pricing from the start essential. Homes that are well-staged and thoughtfully renovated continue to command premium prices, while those needing updates or priced above market tend to sit longer. At Herman & Davis Properties, we’re proud to report over $80 million in closed and pending sales in just the first half of 2025 — a record-setting pace that reflects both a thriving market and our proven strategy. Curious how these trends impact your home or investment? Let’s connect.