Mid-Year Real Estate Market Snapshot
At the halfway mark of 2025, Hilton Head continues to exceed expectations. The median single-family home price reached $1.160 million-up 8.5% year over-year. Sales were strong, with 493 homes sold in the first half of the year, a 10% increase from last year. Average Days on market sits at 58 which is expected to increase as inventory is 39% higher than this time last year.
Bluffton continues on pace with last year. The median single-family home price remains around $550,000. Sales were a little less than last year at this time, with 1063 homes sold in the first half of the year. Average Days on market has increased to 80 which is expected to rise as inventory is 19% higher than this time last year
As we reach the midpoint of 2025, the real estate market continues to adjust to higher costs, rising interest rates, and shifting buyer expectations. While demand for coastal living remains strong, buyers and sellers are navigating a more complex environment.
Mortgage rates remain elevated, impacting budget conscious buyers. However, Hilton Head’s market is holding strong-supported by second home and luxury buyers who often pay cash and prioritize lifestyle. Long-term fundamentals remain solid; however, signs of broader market changes are emerging: rising inventory, longer market times, and softening prices. Buyers are becoming more selective, focusing on move-in ready homes and expecting price negotiations and repairs. This is where our expertise makes the difference. We’ve successfully navigated market cycles like this before and can offer the strategic guidance needed to help you achieve the best outcome—whether you’re buying or selling. In today’s evolving market, having experienced, trusted advisors is more important than ever.
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