As we begin the new year, the Hilton Head/Bluffton area market continues to show resilience and steady momentum. For the 12-month period spanning February 2025 through January 2026, activity increased across several key indicators, reinforcing the long-term strength of our coastal market and the continued appeal of our area as both a primary and second-home destination.
Key indicators include an average 11.3% increase in median sales price and an 18% rise in pending sales compared to this time last year. New property offerings and overall inventory are also increasing (up 6.2%), along with days on market, while months of inventory remain steady at 4.1 months—still reflecting a slight advantage for sellers.
The Lowcountry real estate market continues its transition into a more balanced phase after the intensity of recent years. Demand remains solid, particularly for updated, well-priced homes, with buyers becoming more analytical and timing increasingly tied to pricing strategy and presentation when selling your home.
For sellers, this environment continues to support property values while rewarding thoughtful positioning in the market. Well-maintained homes in desirable locations are still attracting strong attention, especially in the mid- to upper-price range (luxury market).
If you’re considering selling, investing, or simply wanting to understand your property’s current value, this is an ideal time to review strategy and opportunities with us as we move further into 2026. Herman & Davis Properties remains dedicated to our clients and community, providing informed guidance, strategic marketing, and a hands-on approach tailored to today’s market conditions.
